Astory Media Marketing Agency Ireland - SEO, Web Design & Google Ads Experts
3 min read
20 Mar
20Mar

Google’s AI Mode is a new search tool that provides deeper, AI-driven insights directly within search results. Unlike traditional search, which requires clicking multiple links and piecing together information, AI Mode delivers concise, high-quality answers with links to relevant sources.

Key Benefits for Your Business:


Faster Market Research – Get instant answers to industry trends, customer behaviour, and competitor strategies.

Better SEO & Content Strategy – AI-enhanced search insights help you refine your website content, keywords, and digital marketing efforts.

Smarter Business Decisions – Compare products, services, and pricing models with AI-powered recommendations.

More Visibility on Google – As AI-driven results become the norm, businesses with optimised content will benefit the most.


AI Mode vs. ChatGPT: Which One Should You Use?

Many businesses already use ChatGPT for content creation, customer service automation, and brainstorming ideas. But how does Google’s AI Mode compare?

FeatureGoogle AI ModeChatGPT
Best ForSEO, real-time business research, and digital marketing insightsContent writing, automation, and creative brainstorming
Data AccessReal-time web resultsLimited to training data or connected sources
Use CaseImproving website ranking, competitor analysis, and marketing strategyGenerating blog posts, email templates, and chatbot responses


Which one should you use?

  • If you need real-time data and better search insights, use Google AI Mode.
  • If you want to create high-quality marketing content, use ChatGPT.

Why AI Research Matters for Irish Businesses

As Google continues to evolve, businesses that embrace AI-driven search will rank higher, attract more customers, and make better marketing decisions.


At Astory Media, we help businesses in Dublin and across Irelandoptimise their websites, improve SEO, and create content that aligns with Google’s AI-driven search results.

Want to stay ahead of your competitors?

Need better Google rankings?

Looking for more leads & conversions?

We’re here to help! At Astory Media, we specialise in AI-driven SEO, local search optimisation, and digital marketing strategies that help Irish businesses thrive.

To read our Google Business Newsletter  - Click here

To read our Linkedin Newsletter  - Click here


📍 Get in touch today to see how we can help your business grow with Google’s AI-powered search! 🚀

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